On Sat, 14 Dec 2002, chris wrote:
What I'm
referring to is the recording industry claiming their sales have
dropped. First of all, I want to see hard data to prove this. Second, I
want this dat to be from an independent auditor. Lastly, I want an
independent analyst to confirm whether this is because of rampant CD
copying on college campuses or if it is as a result of the economy.
I can't link to the report, because I don't recall where I saw it
(actually, I think I saw it in a local newspaper)... but there was one I
read recently that did site hard numbers to show that sales of CDs from
record stores have dropped over the last year (based on sales $$, they
didn't quote counts, so it could be from lowered prices, but since I
haven't noticed CD prices going lower, I doubt that). The numbers were of
course given by the RIAA, with no source quoted (so the assumption is it
is from their own internal book keeping).
Those figures are meaningless to me. In an era where books are so cooked
that they're Cajun style, I want independently audited numbers.
However, the article also nicely pointed out, that the
figures the RIAA
were quoting were specifically for sales from record stores (ie: Tower,
Sam Goody, places like that). When asked about sales from ONLINE stores
(like
Amazon.com), the RIAA said they didn't have those figures
available. Nor did they have available the sales from recording industry
web sites that offer MP3 purchases or similar.
Of course not, because if they did provide those they would probably be
shooting themselves in the foot, and they're not THAT stupid apparently.
Since they were claiming sales of CDs were down only
something like 8 or
9 million... I think it is pretty darn reasonable to say that those
missing dollars from store fronts could easily be accounted for from
online sales (and far more $$ I am sure).
Or from a severely depressed economy. Perhaps they should be turning
their focus towards the government and direct its ire at the real reason
for sagging sales: a shitty economy made worse by a war mongering idiot
and his den of opportunistic nincompoops.
This is the stuff you have to be VERY VERY careful to
read between the
lines when looking at anyone's "facts and figures". You can distort this
kind of data into telling you anything you want it to say (I work in
Market Research... we are experts at distorting reality with numbers!)
Exactly.
Sellam Ismail Vintage Computer Festival
------------------------------------------------------------------------------
International Man of Intrigue and Danger
http://www.vintage.org
* Old computing resources for business and academia at
www.VintageTech.com *