30 Dec
2009
30 Dec
'09
4:21 a.m.
On Tue, 29 Dec 2009, Evan Koblentz wrote:
< OT: rant > If it's officially written in
all caps, then I * might *
mention on the first reference that the vendor did so, but only if I can
think of some reason why my readers needs to know. In all subsequent
references I'd write it "correctly". I simply refuse to be a party to
any company's marketing. As far as I'm concerned, "marketing" is just
a
business word for "lie." The reason companies put names in all caps
even when they're not acronyms is so the names STAND OUT on shelves and
in the press. That goes against my job, which is to tell the truth or
as close as I can get to it. < / OT: rant >
Just curious: how do YOU spell and punctuate the names of each of the
Apple 6502 based computers?
How do you feel about the people who ARE parties to Apple's marketing?
How do you spell and capitalize the name of the computer that Jobs
marketed after Apple?
How do you capitalize the Apple music player, and the giant evil auction
site?
Yes, my company name is XenoSoft.
For a short while, about 30 years ago,
Microsoft capitalized their 'S' also.
--
Grumpy Ol' Fred cisin at xenosoft.com