Just curious: how do YOU spell and punctuate the names
of each of the
Apple 6502 based computers?
How do you feel about the people who ARE parties to Apple's marketing?
How do you spell and capitalize the name of the computer that Jobs
marketed after Apple?
How do you capitalize the Apple music player, and the giant evil auction
site?
Yes, my company name is XenoSoft.
For a short while, about 30 years ago,
Microsoft capitalized their 'S' also.
The early Apples are different because "II" is a valid Roman numeral.
With the question of what's known as "middle caps" that indeed is a
controversial topic among we reporters and editors. There's a strong
argument that, in many cases, the names are virtually portmanteaus and
therefore the middle caps actually mean something. The final decision
is usually an editor's or publication's internal style preference, or
based on whether the company has pissed us off lately. :)