Someone mentioned there is a battery. It could be held by that, or a 
module
  from ST Microelectronics or Dallas Semiconductor. The
latter two tend to 
be
  plastic packages that are ~28 pins or so and taller
than normal chips. The
 Dallas and ST modules have RAM/real time clock and a battery in one
 package.
 In the case of some arcade games (Silent Scope from Konami is a big one),
 once the NVRAM looses it's contents the machine wont load past it in the
 bootup process. On the Sun Workstations when the modules go bad it will
 boot but but the MAC address is blank. It's possible to reprogram the
 contents back on the Sun workstations.
 If the case of the AlphaStation is that it can't get past post without the
 contents of the NVRAM, and the NVRAM is in a Dallas or STM module then
 the easy solution is to get a dump of a working system, perhaps hex edit 
the
  contents to correct the MAC address, then plug it in
(hopefully socketed.)
 If the NVRam is held by a CR3202 battery and a SMD SRAM chip or
 something, there would have to be a way around it being blank I'd imagine.
  
In my case there is just a CR2032, and no Dallas module. I will try
replacing the CR2032 again.
Regards
Rob