Steve Jobs -2011

On 10/11/11 8:01 AM, Gene Buckle wrote: And since we're in the mood for spreading disinformation, there is this bit of BS floating around: Q. A vistor told me that the speech given by the giant head in the Macintosh 1984 superbowl commerical was actually excerpted from a speech given by an an IBM executive. Who was the exectutive, what was the topic, any other details? http://www.adweek.com/news/advertising-branding/1984-good-it-gets-125608 In the original board, there was no voiceover. But, Richard O'Neill, the agency?s executive producer, called me from London where they were casting and asked if I could bang out something for Big Brother to say for casting purposes. I had lunch that day with my brother, David, who is an international lawyer and Sinophile. We kicked around phrases from Mussolini to Mao, and by the time I got back to work, Big Brother?s speech just wrote itself. Ridley liked it so much that it wound up in the finished spot. It did hold everything together.