He was a man of strong principles. How many of us
would have the cajones
to tell IBM, "Go wait your turn in line at the front counter with the rest
of the customers." (not in those exact words). Did he know how many
billions of dollars that meant? (was it the stupidest thing ever said,
or the most chutzpah?) Probably.
Strong principles or just plain dumb and antisocial? He turned off an
(HONEST) offer to become a billionaire.