24 Oct
2002
24 Oct
'02
1:45 a.m.
on 10/24/02 1:24 AM, Sellam Ismail at foo(a)siconic.com wrote:
On Thu, 24 Oct 2002 classiccmp(a)crash.com wrote:
The women who found that offensive should actually be honored. There are
thousands of good programmers in the world, but how many good cooks do we
have left?
--
Owen Robertson
I've been reading Stan Veit's History of
the Personal Computer lately.
He's got a reprint of the photo from a TRS-80 Model I ad where a guy is
using it on the kitchen table, copying some thing down on a pad and
looking vaguely crazed with a cup of coffee. A woman stands in the
background behind the kitchen counter, findling a bowl of snacks or
fruit and gazing fondly at the gent in the foreground - as if proud the
her man is finally able to purchase an use a microcomputer. Page 171.
I can't remember if it was that ad or an Apple ][ ad (I think it was the
Apple ][ ad) that caused a storm of Feminist backlash (because it depicted
the woman working in the kitchen while the manly man husband computed
away) and so in the next ad they made it more palatable to the female
gendered.