20 Jul
2008
20 Jul
'08
8:44 a.m.
Mosaic huh? hrm, don't think so. I wouldn't pin it down to that time.
Yes, it's a fuzzy bit of math. and what *DO* we choose as that "moment" in
time.
What is "public awareness"? what represents consumer awareness?
it's a tough nut to crack. for that matter, as you say, does it HAVE a precise number?
I personally rather doubt it.
I think, like all marketing situations (that's technically what we're talking
about, a marketing term)
public awareness would be when a good percentage of the public knows what you're
talking about.
when people line up at 8pm the night before at FutureShop (or name of your store) to buy
the thing that goes on say 10am the next day.
Remember those days? Actually, that's when it's already got "market
penetration".
How about when you can post an article in the newspaper about the "Internet/web"
and people know what youre talking about.
when was the "net" first advertised publiclly in wide distribution? that might
be an acceptable "moment", even if still, a bit late.
working for a PC manufacturer in north america, with 6 offices in Canada and the US, back
in 1994, "we" didn't really push it until late 1995/early 1996
is that a good benchmark? (shrug) certainly on the consumer level its a good barometer
Pick any product you may find the same thing. how about MIcrowave ovens? or LCD monitors?
vcrs ? dvd players?
Dan.
----------------------------------------
Date: Fri, 18 Jul 2008 14:19:34 -0400
From: Paul_Koning at Dell.com
To: cctalk at classiccmp.org
Subject: RE: "first" computer on the internet
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http://g.msn.ca/ca55/212
>>>> "Dan" == Dan Gahlinger
writes:
Dan> no, I didn't misunderstand. perhaps it was the last one Einar
Dan> had. But it was what he created Email on. Check the Wiki for
Dan> him.
Dan> The internet didn't become a really public thing until around
Dan> 1994. Sure it existed in various forms, but when you talk about
Dan> the "Internet" (Capital "I"), the public wasn't aware of
it or
Dan> using it until late 1994. ...
If you're going to use fuzzy metrics like "public awareness" you can
prove anything you want. What's your threshold? 1% of the public?
0.001% of the public? Whose survey are you using?
When did Mosaic come out? If you want to pick a point in time when
the Internet changed from a specialist tool to a worldwide utility,
that would be the one. I forgot the year, but I'm sure it's well
before 1994. And I remember looking into an "Information Superhighway
Onramp" as a product or service at that time, so clearly it was
emerging as a consumer utility then.
paul