It was Shiraz's design, and it was following the
same "power without
 the price" methodology they did back at Commodore with the vic20 and
 C64.  At least according to them.  Although the ST's main competitor
 wound up being the Amiga, it was actually promoted as a cheaper full
 color Macintosh (hence the Jackintosh). 
The Atari ST is no match for the Amiga, but the ST is still a very nice
system. I'm rather fond of them myself.
--
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http://www.cameronkaiser.com/ --
  Cameron Kaiser * Floodgap Systems * 
www.floodgap.com * ckaiser at 
floodgap.com
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