And this is a self-defeating situation. They need to
keep their prices
high so that the occasional sale they do make allows them to stay in
operation. It's basic, simple, economics. High volume vs. high margin.
Both have their pros and cons, but you also have to think about the market
you're in. This is a hobbyist market. We don't have big bucks to go
throwing around. Go for high volume and you'll come out ahead every time.
Phoo, the market isn't elastic, its fairly finite, ie if I had 10 of x I
might be able to sell them all for a good price, but if I had 15 the last
five might not have a buyer at all. Even in the much larger mac marketplace
I KNOW this to be a fact, that relatively small amounts of product dumping
(99 cent ebay ads) can kill the value of whole categories of products. As
soon as the dumpers run out the price often comes right back up to a more
reasonable level (anything selling for less than cost of shipping isn't too
reasonable to me).