beige rant (was Re: IBM 5150 with red case on ebay)

Fred Cisin cisin at xenosoft.com
Fri May 13 20:06:57 CDT 2016


On Sat, 14 May 2016, Tor Arntsen wrote:
> Beancounter (looking in sales brochure): "Purple? We don't do that
> kind of thing here. This other model will do, surely" (points to beige
> version).

If you are only going to have one color, then beige is preferable, 
followed by black, and quite a bit further back, white, and then blue.

People may not want beige.  But, the intensity of their reactions are much 
less extreme than the potential dislike for other colors.

If a store has every color in inventory, fine.  But just imagine what 
management wants to do when a customer says, "I came for Raspberry, but 
all that they had some Loquat, so I didn't buy it."

Apple stores, with enormous inventory leverage could pull off an ADM3a in 
a fruit salad of colors.  But, how do you supply small stores that only 
want a few in stock?


"Mediocrity is less dangerous than innovation."
You don't get in touble for buying IBM.
You don't get in trouble for buying beige.


--
Grumpy Ol' Fred     		cisin at xenosoft.com


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